Image compression is an often overlooked task, but it’s an easy and effective way to reduce file size, and keep websites running smoothly.

This website allows you to upload any image in PNG or JPEG format, and it will instantly compress them down to a fraction of their original size. This is an incredibly powerful tool that can be used on their website, or installs as WordPress plugin directly on your site.

“TinyPNG uses smart lossy compression techniques to reduce the file size of your PNG files. By selectively decreasing the number of colors in the image, fewer bytes are required to store the data. The effect is nearly invisible but it makes a very large difference in file size!”

Why is this so awesome? The next time you need e-mail or upload an image(s) to someone, and you get a “file size is too large” error, you’ll be glad to have TinyPNG! As website developers, we use TinyPNG constantly to decrease the size of images to make websites load faster and improve SEO.

The best part of this tool is that the difference in quality / sharpness in the images is negligible or non-existent, so using it is a no-brainer! Use it to conserve storage space, send images faster and help your website load quicker.

Also, check out the brand new service they offer at tinypng.com/analyzer that actually analyzes your website and lets you know which images need to be optimized! This makes the process of speeding up your site even easier and faster. Thanks to Tinypng.com for all their hard work and useful services!